I recently became Google Analytics & AdWords certified. At first, I was intimidated by these exams as these platforms are quite vast and can take sheer amount of practice & learning to understand them well. But i studied hard and put considerable amount of practice which eventually paid off. Before we go into the steps to clear these exams, let’s [...]
Since both these ad platforms are developed and owned by Google, and named using the same prefix, they create quite a confusion among digital enthusiasts. Apart from using the same Google login, they are completely different and independent from each other. Let’s understand them one by one. AdWords AdWords is a platform which enables you to create your search or [...]
My job is to crawl content on the web for Google's index everyday, every night, non stop. I am cute na? Have you ever thought how does the search engines like Google or Bing get so much of information on every possible topic or word you can think of? And from where? A search engine crawler (also known [...]
A lot times, I have seen people getting confused between a blog and website. Although it’s a simple concept, it can also mislead some people. First let me explain what a Blog is. A Blog is a type of website or a part of website that is written & updated from time to time by a blog author. Blog posts [...]
Which colleges in India offer a 2 Year Full Time MBA/PGDM programmes (AICTE Approved) in Communications/Advertising?
Somaiya Vidyavihar Campus, Mumbai While there are many colleges in India that offer certificate courses in Advertising, only a handful of good colleges offer an MBA/PGDM in Communications /Advertising. I have sorted these colleges based on a rating system of Excellent, Good & Average. […]
About Saurabh Sharma
Saurabh Sharma is a Digital Marketing Professional with more than 6 years of experience in Digital+IT. He is also an Author and Trainer in the field of Digital Marketing. He lives in Toronto, Canada with his wife.