Hi Friends! My name is Saurabh Sharma and i am a Digital Marketer based out of Mumbai. I have 5 years+ experience in Digital Marketing+IT. I am also a Google Analytics & Google AdWords Certified professional. My purpose of writing this blog is to clear the most basic of queries for those who are just starting out new in the field of digital marketing. After i cover the basics, i would also like to include some advanced concepts in this blog.
Simultaneously, I am also working on a comprehensive digital marketing course to help people learn digital marketing. The entire course will be available free of cost.
A SHORT SUMMARY OF MY CAREER
After completing my Engineering in Computer Science, I landed a wonderful position of Functional Consultant at Wipro Technologies. I have been fortunate enough to have had diverse learning experiences with one of India’s IT giants and the world’s largest international student-run organization, ENACTUS – as Head of Financial Literacy Project.
My path to self-discovery and personal development capped with an MBA in Marketing Communications at one of India’s finest business schools- K J Somaiya Institute of Management Studies & Research, Mumbai helped me realize that I am passionate about making a career in Advertising. I have big ideas, then again so do most people. The thrill of executing it end-to-end is what matters to me. I aspired to be a holistic communication professional but have always had a keen interest in Planning & Strategy and have therefore completed my internship with Ogilvy & Mather, Mumbai.
After graduating college, I got the opportunity to work with Brandmovers as an Account Manager. I would call this a major turning point of my career as i got introduced to the world of Digital Marketing. I would sincerely like to thanks the MD & CEO of Brandmovers, Mr. Suvajyoti Ghosh who trusted me, taught me the nuances of digital marketing and always pushed me to learn and achieve more in life.
In a short span of time, i got promoted from Account Manager to Senior Account Manager and then to Group Account Manager of the company. In the last 3 years, I got to work with a gamut of brands like BIBA, Housing.com, VIP, Oriflame, Speedo, Oakley, Yatra.com, MTS, HomeTown, Westside among others. From Account Planning & Strategy to Media Planning and to handling the Video Production, I have done and seen it all in a very short span of time. But i have still a long way to go as Digital Marketing is a rapidly growing industry where you have to keep yourself updated everyday with new terms & technologies.
Apart from my work, I love making new professional acquaintances. Reach out if you want to talk Advertising, Brands, Marketing or Movies.